Nome e Cognome:
Marketing e comunicazione
Alessandro Lorenzelli is a strategist with 25 years’ extensive international experience. He held management positions in Datamonitor, Gartner, IDC and EY. Alessandro specialises in corporate and business unit strategy, market opportunity analysis, competitive intelligence, strategic marketing, brand transformation, focusing on Technology, FMCG, Financial Services, Healthcare and Energy sectors. As an adjunct professor at the Lorenzo de’ Medici Institute in Florence, he teaches US students International Marketing Strategy and Consumer Insights courses. Native Italian, he lived in London (UK) and Quito (Ecuador), and he speaks Italian, English, Spanish and have some knowledge of French and Portuguese.
Current: Deconstruct - Head of Strategic Analysis and Founder
Oct. 2011 - May 2016 EY. EMEIA Market Intelligence Leader
Mar. 2008 - March 2011 exact Learning Solutions. New Media and Content management Solutions. Head of Global Strategic Marketing and Competitive Intelligence. Sep. 04- Mar.2008 IDC EMEA. ICT Market Analysis and Strategy Consultancy Practice Manager, Industry Insights. IDC EMEASep.01-Sep. 04 IDC Southern Europe, Italy. ICT Market Analysis and Strategy Consultancy Manager and Principal Consultant, CommunicationDec.00-May 01 EMC�, Italy. Information Management Systems vendorEngagement Manager, Telecommunication and E-business PracticesSep. 98-Nov.00 Gartner Group, Italy. IT and Strategy Consultancy. Associate Director, Telecommunication PracticeMay 1995-Sep.98 Datamonitor, London. Management Consultancy. Research Manager and Strategy Consultant."